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Google Analytics

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Google Analytics is a free web analytics service  which is offered by Google. It helps to monitor and report the traffic in the website. This service is launched in November 14, 2005.  Google Analytics is  the most widely used web analytics service on the Internet. Google account is necessary to use the Google analytics. Create Google Analytics Account : Search for Google Analytics in the Google search engine.                                                                     Click create an account.                                                                                  ...
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Step To Use Google Web Master Tools

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A WebMaster is someone who creates and controls the content and organization of a website.They also manages the server of the computer and the technical programming side of  a website. Google webmaster tool is the main tool of Google for webmasters to communicate with Google. It is free web service of Google for Web masters. It helps the web masters to check the indexing status and optimize the visibility of the websites. It also allows to check and set the crawl rate. Now the Google Web Master Tool is known as Google Search Console. To set up the webmaster tools : Go to https://www.google.com/webmasters/tools and sign in with Google account. Click on 'Add a property'  and enter the website URL. to verify the site. There are two methods for verification Recommended Method and Alternate Method. We use Alternate Method for the verification of the site. There is a meta tag in the Alternate method , copy the meta tag and paste in the html code of the post. Click th...
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On Page Optimization Techniques

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On-Page SEO  is a method by which individual webpages are optimized to get higher rank in search results page and to attain more user’s attention. In On-Page, both content and HTML source code of a webpage is optimized. On-Page Factors : Title Tag  Title tag is an HTML element that gives information about the title of a web page. The Title is given within the Head section. <head>   <title>Example Title</title> </head> The title contains the accurate description about the webpage and it  is displayed  on the search engine result page as a clickable link. The search engine page contain the Snippet of a webpage that  contains the Title Tag, the URL of the page, meta description  of the page . That is , Snippet is the piece of information  regarding the webpage that is given in the search engine result. Things to remember :   Focused keyword should be included in the title.   Title ...
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Search Engine Optimization

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SEO or Search Engine Optimization is the process through which websites or webpages get high ranking and visibility in search engine results. Main SEO processes are :  1) On Page  Process : It is the process of Editing or modification within the SEO webpages by the webmasters. 2) Of  Page Process : It is the process of doing modification outside the SEO websites by the webmasters. HISTORY OF SEO Google has an inevitable role in the history of SEO. Google, the biggest search engine, was founded by Larry Page and Sergey Brin as part of their university project. This search engine was not popular at its earlier stage due to its inadequate search results which became the key barrier for their acceptance among users. This happened because Google had insufficient data in their database, so they decided to find solution to this problem.  The following details below clearly explain how they overcame the concerns. The Google search engine is performed thr...
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